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Marketing research : qualitative methods for the marketing professional / Seymour, Daniel T.
Title : Marketing research : qualitative methods for the marketing professional Material Type: printed text Authors: Seymour, Daniel T. Publisher: New Delhi : S. chand and company Ltd. Publication Date: 1995 Pagination: ix, 234 p. Accompanying material: Includes Index ISBN (or other code): 978-81-219-0841-2 Languages : English (eng) Keywords: Marketing ; Research methodology Class number: 380.1072 Marketing research : qualitative methods for the marketing professional [printed text] / Seymour, Daniel T. . - New Delhi : S. chand and company Ltd., 1995 . - ix, 234 p. + Includes Index.
ISBN : 978-81-219-0841-2
Languages : English (eng)
Keywords: Marketing ; Research methodology Class number: 380.1072 Copies (1)
Barcode Call number Media type Location Section Status 00317 380.1072 SEY-m 1995 Book MOFAGA GC Not for loan